Promotion

Last week I (Holly) did some promotion for the magazine, I volunteer on a local radio station called Cambridge 105. As we promoted the station when we had our interview with Cambridge evening we mention the station, so they gave me 10 minutes air time to explain what we were doing and where people could buy the magazine. I promoted us on their drivetime show as this is when they have their most listeners and they have a mixed audince and age range so we could get different people interested in the magazine. We had some repose back from the listerners and they congratled us for what we were doing. From this we got more followers on Twitter as the Cambridge 105 team and some listners are now following us on Twitter and spreading the word. Hopefully when the magazine is out I will be able to get Amber and Leanne to come in to the studio and talk more about the magazine and we can hopefully bring in a copy so we can put pictures up on the studio's website as well as ours.

Proofreading

Before we sent off our magazine I (Holly) proof read through the whole magazine, what I did was look for any spelling mistakes and any grammar problems. These were the main two things I was looking for. However I did look to see if all the images and text where lined up in the right place and if the adverts where all correct. If I found a problem I would highlight it on a hard copy of the magazine I had and then show leanne who then changed any problems on the Indesgin file. One problem that kept coming up was the font we were using kept taking away letters from words. This was a large issue, however from proofreading magazine we sorted this out. When I had read through it all the small problems were sorted and it was ready to send to the printers. Im glad I overall look it as if we had sent the text to the printer how it was we could of been a big problem. This is one thing I have really learnt from doing the magazine is to check everything more than once and make sure more than one person as overlook it.

Money collecting

We have already made a profit on the magazine without even distributing it yet. Our printers are costing us £500, we have £550 which has come from advertisers, the bake sale and a few small donations. So we have £50 profit already. I have £320 in my bank at the moment which has been payed in by the advertisers either by direct debit or cheque. We are now only waiting for 3 more payments, one from the Cambridge Cookery School, Professional Academy and The Removal Company. We are waiting for a cheque from the Cambridge Cookery School, a direct debit payment from The Professional Academy and cash from The Removal Company as it's Leanne's dads company.

Cambridge Tour Guide

I (Leanne) contacted Cambridge Tour Guide on twitter asking if they put magazines on there website, they asked more about it and I explained what we were and got interested. They left us an email to contact them and I explained more about it all. However I got a weird email back and is not sure now what is going on. Hopeing that they gave us an weird email they will have to put us in.

Online updates

The online pages (facebook and twitter) are slowly getting more likes and followers however its coming up strong with getting the word out and helping us on the way! Facebook is helping us get the word across to friends and people we didnt know about. Twitter is helping us contact people we wouldnt of been able to chat to otherwise.


The numbers are rising in followers and like which is postive out look and when things are written on the pages people retweet and like.

Radio!

On twitter I (Leanne) decided to contact one of the presenters of Star Radio, Ryan Taylor. I thought I would be cheeky and come up front and ask to be on his show, he got interested and said he would meet us to talk about it. I was so happy for the chance to able to get a wide audience to talk about our magazine and have our hard work showcased to 100s of people!

Star Radio

I (Leanne) contacted Ryan Taylor from Star Radio via Twitter saying we should be on his show. It was a direct approach but I believed he would see the funny side to it and it would attract him in. He replied laughing and asking what it was all about, so I explained the whole idea and what it is. Then we got his email and arranged a meeting for friday. This is to show him what we are all about and if he would be interested to show case us on there.

We are sending a magazine over before hand so he can see it with out us there. This can not happen until we receive the magazines.

Advertisers

To be able to get the magazine printed we need money, and to get the money we needed advertisers. We worked extremely hard, pestering people to get the advertisements we needed to get the magazine printed. Many people were interested and we even had to turn people down once we had filled all the pages. 

Here is a list of the advertisers we have; 

Burwash Manor

White House Arts

Hair Care Bunch

The Dressing Room

Learn to Cook

Cambridge Professional Academy

Stabo

Removal Company

Anglia Ruskin Fashion

Alliance Francaise 

Articles

I (Amber) was given the article about Leanne's business Lelly Jewellery to write. I thought of a few questions to ask Leanne and I then sent them to her in an email, Leanne then answered all the questions and sent them back to me so I could start on the article. I had asked quite a few questions and therefore got a lot of text for the answers. I started writing the article and realised that it was going to be extremely lengthy, once I had completed the magazine I sent it to Leanne to proof read and to put it onto the page layout. Once Leanne had proof read it she emailed me saying it was too long and that it needed shortening. I got straight to work shortening the article and sent it back, unfortunately it was still to long, I ended up shortening it 5-6 times. I really didn't think I could shorten it anymore without taking a question out so Leanne had the idea of getting Tom (Leanne's boyfriend) to have a look at it. Tom then had a go of writing the article again with the information and text I had sent to them. 

First Try

Last Try

Re shoot

Once after the front cover shoot, the pictures were just not up to scratch. They were weak and did not like the lighting, it was a tough choice to see if I could Photoshop them to make them any better but it was not possible. So we decided to try a different model and try different locations and take a risk, as playing safe did not work for us. Even though the clothes we used in the 1st shoot were from mayhem and wanted to show them off it just could not happen.




The new shoot came out amazing, we used a plain t-shirt and then tons of beaded necklaces that I (leanne) have in my workshop. We tried 4 differnt locations, my house allyway, wall, graffti and by a lake. She was not a confident model and not done it before however I knew once she relaxed and got in to it I would find a gem in the rough. I spoke to her and said just mess about before and then get in to it which worked well as she started moving in different ways and giving an awesome look down the camera.


There was a few I wanted to use however there was one that stood out so much stronger. Now edited and ready to be a front cover!

Invoices

 As we have gone out to find advertisers to pay for our magazine to get printed we have to send them an invoice which acts as an receipt for their business. I (Amber) asked Nick and Dave about creating invoices, they told me to have a look on the internet which I did, when looking on the internet for ideas on how to create an invoice, once having a look and getting an idea, I started creating my own, I added our company logo and all the appropriate text that I thought it needed. Once creating the invoice I showed Nick and Dave the finished piece, they suggested that I took it down the college shop to get some feedback. I took it to the college shop and asked for their opinions, Caroline the college finance assistant found one of their invoices we then compared the two to see what differences they had and if their was anything that I needed to add. The only thing I had missed off was some text that needed to be at the bottom on the invoice, "Not VAT registered". Once I had completed the invoice I printed a few off so we could start sending them to the companies, we decided that we would send on to the company and also keep one for ourselves so we can keep track on who has paid and who hasn't. 

Pages so far

Over the past few days I (leanne) have been creating the new drafts of the pages. It is working out a lot better compare to the last pages and looks a lot more professional. I have sent them out to advertisers to show its all real and getting very good feed back. Many people have also been commenting on the photo shoot photos that are on our facebook page. I have now created a master document with all the pages on to slowly build it up and have it all flow together, flicking through to see if it still looks all the same magazine.

Budget Problem

When I (Leanne) was creating the master document of the magazine I started to add all the adverts and found out that we had not got all the replies for our adverts and are sure of 1 and half pages worth. I contacted back to people who wanted space but we thought we had run out and hopefully we could get it all back on track. When re thinking this we should of had some one head of budget as its very worrying and not ideal when getting to the art and finding out things are missing. However I think it has made us learn with money mangement and good way to realise its not easy.